Pavement Recycling Systems lands new contracts with new brand & message.
Pavement Recycling (PRS) hit $35 million in sales with its patented recycled pavement strategies that equal or outperform brand new materials. Starting with a new website, our “thought leader” strategy linked “green” benefits to pragmatic performance and cost advantages at every pavement lifecycle stage. Result: rebranding and educational sell took PRS to next level, increasing share of big infrastructure projects.